Ending the silence
Creating a voice of agency
Presenting yourself as a nurse
Tell the world what you do
Creating anecdotes and arguments
How the news media work
Reaching out to the news media
Working with public relations professionals
Constructing campaigns that work
In your own voice : letters to the editor, op-eds, and blogs
Appearing on television and radio
Promoting nursing research.
From silence to voice : what nurses know and must communicate to the public by Bernice Buresh. ISBN 9780801472589. Published by ILR in 2006. Publication and catalogue information, links to buy online and reader comments.