Maximimising the value of licencing and merchandising :: Ardi Kolah :: ISBN 1904308112 :: SportBusiness Group 2005 :: OBNB, the Open British National Bibliography

Publication Data

Title Maximimising the value of licencing and merchandising
Author Ardi Kolah
Contributor SportBusiness Group
Publisher SportBusiness Group
Publication date 2005
Publication location London
Language English

Topics

Merchandise licensing
Sporting goods :: Marketing
013487370

Catalogue Data

OBNB ID GBA661936
ISBN 10 1904308112
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 338.476887

ISBD

P1053 466 p.
P1042 Includes bibliographical references and index.

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Maximimising the value of licencing and merchandising by Ardi Kolah. ISBN 1904308112. Published by SportBusiness Group in 2005. Publication and catalogue information, links to buy online and reader comments.