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Educating customers : its impact on cosumer trust and implications for management consulting

A. B. Eisingerich

Publication Data

Title Educating customers : its impact on cosumer trust and implications for management consulting
Author A. B. Eisingerich
Contributors S. J. Bell, Judge Business School
Publisher Judge Business School
Publication date 2006
Publication location Cambridge
Language English

Descriptive Notes

Title from PDF title page (viewed 7 July, 2006)

Topics

Consumer education
Consumer confidence
Business consultants
Service industries :: Marketing

Catalogue Data

OBNB ID GBA659968
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 381.33

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Educating customers : its impact on cosumer trust and implications for management consulting by A. B. Eisingerich. Published by Judge Business School in 2006. Publication and catalogue information, links to buy online and reader comments.