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Financial services marketing : an international guide to principles and practice

Christine Ennew

Publication Data

Title Financial services marketing : an international guide to principles and practice
Author Christine Ennew
Contributor Nigel Waite
Publisher Elsevier Butterworth-Heinemann
Publication date 2007
Publication location Amsterdam
Language English

Topics

013522533

Catalogue Data

OBNB ID GBA666677
ISBN 10 0750669977
ISBN 13 9780750669979
Type BibliographicResource, Book
Dewey Classification 332.10688

ISBD

P1053 xvi, 400 p.
P1042 Includes bibliographical references and index.

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Financial services marketing : an international guide to principles and practice by Christine Ennew. ISBN 9780750669979. Published by Elsevier Butterworth-Heinemann in 2007. Publication and catalogue information, links to buy online and reader comments.