Niche envy : marketing discrimination in the digital age :: Joseph Turow :: ISBN 9780262201650 :: MIT 2006 :: OBNB, the Open British National Bibliography

Publication Data

Title Niche envy : marketing discrimination in the digital age
Author Joseph Turow
Publisher MIT
Publication date 2006
Publication location Cambridge, Mass.
Language English

Topics

Consumer profiling
Market segmentation
Marketing :: Technological innovations
013531619

Catalogue Data

OBNB ID GBA669729
ISBN 10 0262201658
ISBN 13 9780262201650
Type BibliographicResource, Book
Dewey Classification 658.834

ISBD

P1053 viii, 225 p.
P1042 Includes bibliographical references (p. [193]-215) and index.

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Niche envy : marketing discrimination in the digital age by Joseph Turow. ISBN 9780262201650. Published by MIT in 2006. Publication and catalogue information, links to buy online and reader comments.