Complexity and creativity in contemporary museum management
Leading change : why transformation efforts fail
From being about something to being for somebody : the ongoing transformation of the American museum
Museums : challenges for the 21st century
Embracing organizational change in museums : a work in progress
Glenbow staff perspectives
The effective management of museums : cohesive leadership and visitor focused public programming
The university art museum : defining purpose and mission
Strategic management for visitor-oriented museums : a change of focus
Liberty Science Center in the United States : a mission focused on external relevance
Measuring social value
Beyond big and awesome : Outcome based evaluation
The strategic significance of workforce diversity in museums
Volunteers in the heritage sector : a neglected audience
Emotional intelligence, passion, and museum leadership
Visionary leadership and missionary zeal
Interim directorships in museums : their impact on individuals and significance to institutions
The marketing approach in museums
Can museums be all things to all people? : mission, goals, and marketing's role
Strangers, guests, or clients? : visitor experiences in museums
Museum marketing : understanding different types of audiences
Expanding the museum audience through visitor research
Revisiting membership scheme typologies in museums and galleries
A delicate balance : museums and the marketplace
The impact of free entry to museums.
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Museum management and marketing. ISBN 9780415396295. Published by Routledge in 2007. Publication and catalogue information, links to buy online and reader comments.
