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Marketing research : an applied orientation
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Marketing research : an applied orientation

Naresh K. Malhotra

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Previous ed.: London : Prentice Hall International, 2004.

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Marketing research : an applied orientation by Naresh K. Malhotra. ISBN 9780132221177. Published by Pearson Prentice-Hall in 2007. Publication and catalogue information, links to buy online and reader comments.

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