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Best practice in marketing to female consumers : how to avoid genger stereotyping in an increasingly feminized society

Publication Data

Title Best practice in marketing to female consumers : how to avoid genger stereotyping in an increasingly feminized society
Contributor Datamonitor
Publisher Datamonitor
Publication date 2006
Publication location London
Language English

Descriptive Notes

"Reference Code: DMCM2467".

Topics

Women consumers
Consumer behavior
Marketing research

Catalogue Data

OBNB ID GBA688925
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.834082

ISBD

P1053 36 p.
P1042 Includes bibliographical references.

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Best practice in marketing to female consumers : how to avoid genger stereotyping in an increasingly feminized society. Published by Datamonitor in 2006. Publication and catalogue information, links to buy online and reader comments.