Global marketing : a decision-oriented approach :: Svend Hollensen :: ISBN 9780273706786 :: Financial Times Prentice Hall 2007 :: OBNB, the Open British National Bibliography

Publication Data

Title Global marketing : a decision-oriented approach
Author Svend Hollensen
Publisher Financial Times Prentice Hall
Publication date 2007
Publication location Harlow
Language English

Descriptive Notes

Previous ed.: 2004.

Topics

Export marketing
013633761

Catalogue Data

OBNB ID GBA700449
ISBN 10 0273706780
ISBN 13 9780273706786
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1008>4th 4th ed.
P1053 xxxviii, 714 p.
P1042 Includes bibliographical references and index.

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Global marketing : a decision-oriented approach by Svend Hollensen. ISBN 9780273706786. Published by Financial Times Prentice Hall in 2007. Publication and catalogue information, links to buy online and reader comments.