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Foreign operation methods : theory, anslysis, strategy
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Foreign operation methods : theory, anslysis, strategy

Lawrence S. Welch

Publication Data

Contents

Introduction and theory
Introduction
Theoretical approaches
Modes of operation
Franchising
Licensing
Management contracts
International subcontracting
Project operations
Exports
Alliances
Foreign direct investment
Strategies
Mode switching and stretching strategies
Mode combination strategies
Internationalisation, international strategies and FOMs
Conclusion
Conclusions and recommendations.

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Foreign operation methods : theory, anslysis, strategy by Lawrence S. Welch. ISBN 9781845420444. Published by Edward Elgar in 2007. Publication and catalogue information, links to buy online and reader comments.

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