Critical marketing : defining the field :: ISBN 9780750680660 :: Butterworth-Heinemann 2007 :: OBNB, the Open British National Bibliography

Publication Data

Title Critical marketing : defining the field
Contributor Michael Saren
Publisher Butterworth-Heinemann
Publication date 2007
Publication location Amsterdam
Language English

Topics

Marketing :: Philosophy
Marketing :: Moral and ethical aspects
013709093

Catalogue Data

OBNB ID GBA726156
ISBN 10 0750680660
ISBN 13 9780750680660
Type BibliographicResource, Book
Dewey Classification 658.8001

ISBD

P1053 xxiii, 252 p.
P1042 Includes bibliographical references and index.

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Critical marketing : defining the field. ISBN 9780750680660. Published by Butterworth-Heinemann in 2007. Publication and catalogue information, links to buy online and reader comments.