Global marketing management :: Masaaki Kotabe :: ISBN 9780471755272 :: Wiley 2008 :: OBNB, the Open British National Bibliography

Publication Data

Title Global marketing management
Author Masaaki Kotabe
Contributor Kristiaan Helsen
Publisher Wiley
Publication date 2008
Publication location Hoboken, N.J.
Language English

Topics

Export marketing :: Management
013761361

Catalogue Data

OBNB ID GBA743089
ISBN 10 0471755273
ISBN 13 9780471755272
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1008>4th 4th ed.
P1053 xxii, 682 p., 12 p. of plates
P1042 Includes bibliographical references and index.

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Global marketing management by Masaaki Kotabe. ISBN 9780471755272. Published by Wiley in 2008. Publication and catalogue information, links to buy online and reader comments.