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The debate over corporate social responsibility
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The debate over corporate social responsibility

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Contents

Introduction
Why corporate social responsibility: why now? how? / Jill J. McMillan
A new generation of global corporate social responsibility / Michael Stohl, Cynthia Stohl, Nikki C. Townsley
Progressing from corporate social responsibility to brand integrity / Malcolm Mcintosh
Cases and contexts
Facing corporate power / Jem Bendell, Mark Bendell
Corporate citizenship: the dark-side paradoxes of success / Sandra Waddock
Corporate social responsibility in Scandinavia: a turn towards the business case? / Mette Morsing, Atle Middtun, Karl Palmas
Corporate social responsibility in Asia: a confucian context / Glen Whelan
Corporate social responsibility and public relations: perceptions and practices in Singapore / Krishnamurthy Sriramesh, Chew Wee Ng, Soh Ting Ting, Luo Wanyin
A look at corporate social responsibility in Mexico: an approximation from the point of view of communication / Mariela Perez
Legal perspectives
Legal versus ethical arguments: contexts for corporate social responsibility / Matthew W. Seeger, Steven J. Hipfel
Corporate deception and fraud: the case for an ethical apologia / Keith Michael Hearit
Regulation: government, business, and the self in the United States / John Llewellyn
Can corporate personhood be socially responsible? / Dean Ritz
Economic perspectives
How to read Milton Friedman: corporate social responsibility and today's capitalisms / James Arnt Aune
Corporate social responsibility as oxymoron: universalization and exploitation at Boeing / Dana L. Cloud
Towards an accounting for sustainability: a New Zealand view / Stewart Lawrence
Conscientious consumerism / Brenden E. Kendall, Rebecca Gill, George Cheney
Social perspectives
Corporate governance, corporate social responsibility, and communication / Stanley Deetz
Corporate and institutional responses to the challenge of HIV/AIDS:
The case of South Africa / Grant Samkin, Stewart Lawrence
Business, society, and impacts on indigenous peoples / Marcus Breen
Activism, risk, and communicational politics: Nike and the sweatshop problem / Graham Knight
Environmental perspectives
Corporate environmentalism / Connie Bullis, Fumiko Ie
Greening of corporations? Eco-talk and the emerging social imaginary of sustainable development / Sharon M. Livesey, Julie Graham
Discourses of sustainability in today's public sphere / Tarla Rai Peterson, Todd Norton
Green marketing and advertising / Worawan Yim Ongkrutraksa
Sustainable development discourse and the global economy: promoting responsibility, containing change / Shiv Ganesh
The behavior of corporate species in ecosystems and their roles in environmental change / Douglas Crawford-Brown
Commentary on CSR: the contributions of communication and other perspectives
Is sustainability sustainable? CSR, sustainable business, and management fashion / Theodore E. Zorn, Eva Collins
Corporate social responsibility and public policymaking / Charles Conrad, Je'Anna Abbott
The case of the Subaltern public: a postcolonial investigation of CSR's (o)missions / Debashish Munshi, Priya Kurian
The discourse of corporate social responsibility: postmodern remarks / Lars Thøger Christensen
Corporate social responsibility/corporate moral responsibility: is there a difference and the difference it makes / Patricia Werhane.

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The debate over corporate social responsibility. ISBN 9780195178838. Published by Oxford University Press in 2007. Publication and catalogue information, links to buy online and reader comments.

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