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Statistics for marketing and consumer research

Mario Mazzocchi

Publication Data

Title Statistics for marketing and consumer research
Author Mario Mazzocchi
Publisher SAGE
Publication date 2008
Publication location Los Angeles
Language English

Topics

Marketing research :: Statistical methods
014276451

Catalogue Data

OBNB ID GBA790944
ISBN 10 1412911222
ISBN 13 9781412911221
Type BibliographicResource, Book
Dewey Classification 658.83028

ISBD

P1053 xviii, 412 p.
P1042 Includes bibliographical references (p. [387]-398) and index.

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Statistics for marketing and consumer research by Mario Mazzocchi. ISBN 9781412911221. Published by SAGE in 2008. Publication and catalogue information, links to buy online and reader comments.

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