Marketing : real people, real choices :: Michael R. Solomon :: ISBN 9780131579101 :: Pearson/Prentice Hall 2008 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing : real people, real choices
Author Michael R. Solomon
Contributors Greg W. Marshall, Elnora W. Stuart
Publisher Pearson/Prentice Hall
Publication date 2008
Publication location Upper Saddle River, NJ
Language English

Descriptive Notes

At head of cover: "Pearson International Edition."
Previous ed.: 2006.
Includes folded 'tear-out template' which comprises study plan and world map.

Topics

Marketing
Marketing :: Textbooks
014484362

Catalogue Data

OBNB ID GBA819171
ISBN 10 013157910X
ISBN 13 9780131579101
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>5th 5th ed. International
P1053 xxxii, 608 p.
P1042 Includes bibliographical references (p. 565-577) and index.

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Marketing : real people, real choices by Michael R. Solomon. ISBN 9780131579101. Published by Pearson/Prentice Hall in 2008. Publication and catalogue information, links to buy online and reader comments.