Umbrella branding and external certification :: Hendrik Hakenes :: Centre for Economic Policy Research 2007 :: OBNB, the Open British National Bibliography

Publication Data

Title Umbrella branding and external certification
Author Hendrik Hakenes
Contributors Martin Peitz, Centre for Economic Policy Research
Publisher Centre for Economic Policy Research
Publication date 2007
Publication location London
Language English

Topics

Branding (Marketing)
Quality of products
Certification

Catalogue Data

OBNB ID GBB155178
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.827

ISBD

P1053 24 p.
P1042 Includes bibliographical references.

Buy a copy

OBNB doesn't sell books, but you may be able to find a copy at one of these websites:

Umbrella branding and external certification by Hendrik Hakenes. Published by Centre for Economic Policy Research in 2007. Publication and catalogue information, links to buy online and reader comments.