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Increasing transparency in pharmaceutical marketing communications : the new code from the European Federation of Pharmaceutical Industries and Associations (EFPIA)

Joan Barnard

Publication Data

Title Increasing transparency in pharmaceutical marketing communications : the new code from the European Federation of Pharmaceutical Industries and Associations (EFPIA)
Author Joan Barnard
Contributors Rene Lai, Andrew S. Robson
Publisher NetworkPharma Ltd.
Publication date 2008
Publication location Oxford
Language English

Descriptive Notes

Title from p.1 of PDF file (viewed on 19 May, 2008).

Topics

Pharmaceutical industry :: Self-regulation :: Europe
Drugs :: Europe :: Marketing
Pharmaceutical ethics :: Europe

Catalogue Data

OBNB ID GBA867658
ISBN 10 1905676204
ISBN 13 9781905676200
Type BibliographicResource, Book
Dewey Classification 659.196151094

ISBD

P1053 16 p.
P1042 Includes bibliographical references.

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Increasing transparency in pharmaceutical marketing communications : the new code from the European Federation of Pharmaceutical Industries and Associations (EFPIA) by Joan Barnard. ISBN 9781905676200. Published by NetworkPharma Ltd. in 2008. Publication and catalogue information, links to buy online and reader comments.