Measuring business relationship success : the case of an industrial textiles manufacturer :: Natalia Vershinina :: ISBN 9781857213898 :: De Montfort University 2007 :: OBNB, the Open British National Bibliography

Publication Data

Title Measuring business relationship success : the case of an industrial textiles manufacturer
Author Natalia Vershinina
Contributor Leicester Business School
Publisher De Montfort University
Publication date 2007
Publication location Leicester
Language English

Descriptive Notes

At foot of cover: De Montfort University, Leicester ; Leicester Business School.

Topics

Relationship marketing :: Case studies
Relationship marketing :: Comparative method
Customer relations :: Case studies
Corporate culture :: Case studies
Consolidation and merger of corporations :: Case studies
Success in business :: Case studies

Catalogue Data

OBNB ID GBA9C4345
ISBN 10 1857213890
ISBN 13 9781857213898
Type BibliographicResource, Book
Dewey Classification 658.812

ISBD

P1053 38 p.
P1042 Includes bibliographical references.

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Measuring business relationship success : the case of an industrial textiles manufacturer by Natalia Vershinina. ISBN 9781857213898. Published by De Montfort University in 2007. Publication and catalogue information, links to buy online and reader comments.