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Media messages and public health : a decisions approach to content analysis
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Media messages and public health : a decisions approach to content analysis

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Contents

Using theory to inform content analysis / Jennifer Manganello and Martin Fishbein
Linking content analysis and media effects research / Dale Kunkel
Defining and measuring key content variables / W. James Potter
Sampling and content analysis: an overview of the issues / Amy B. Jordan and Jennifer Manganello
Reliability for content analysis / Kimberly A. Neuendorf
Research ethics in content analysis / Nancy Signorielli
Teens and the new media environment: challenges and opportunities / Srividya Ramasubramanian and Suzanne M. Martin
Sexually explicit content viewed by teens on the internet / Laura F. Salazar ... [et al.]
(De)coding television's representation of sexuality: beyond behaviors and dialogue / Lynn Sorsoli, L. Monique Ward, and Deborah. L. Tolman
Linking media content to media effects: the RAND television and adolescent sexuality study / Rebecca L. Collins, Marc N. Elliott, and Angela Miu
Health messages on prime time television: a longitudinal content analysis / Sheila T. Murphy ... [et al.]
Receiver-oriented message analysis: lessons from alcohol advertising / Erica Weintraub Austin
Violent video games: challenges to assessing content patterns / Katherine M. Pieper, Elaine Chan, and Stacy L. Smith
Non-academic audiences for content analysis research / D. Charles Whitney, Ellen Wartella, and Dale Kunkel
Advancing the science of content analysis / Amy B. Jordan ... [et al.].

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Media messages and public health : a decisions approach to content analysis. ISBN 9780203887349. Published by Routledge in 2009. Publication and catalogue information, links to buy online and reader comments.

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