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Tightening regulations and raising standards in UK marketing communications : the new ABPI Code of Practice (2008) explained

Steven Gray

Publication Data

Title Tightening regulations and raising standards in UK marketing communications : the new ABPI Code of Practice (2008) explained
Author Steven Gray
Publisher NetworkPharma
Publication date 2008
Publication location Oxford
Language English

Descriptive Notes

Title from PDF title page (viewed on 18 Oct., 2010).

Topics

Drugs :: Marketing
Communication in pharmacy :: Great Britain

Catalogue Data

OBNB ID GBB0C3976
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 615.10688

ISBD

P1053 16 p.
P1042 Includes bibliographical references.

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Tightening regulations and raising standards in UK marketing communications : the new ABPI Code of Practice (2008) explained by Steven Gray. Published by NetworkPharma in 2008. Publication and catalogue information, links to buy online and reader comments.