Title from PDF title page (viewed on Oct. 14, 2008).
Topics
Advertising, Direct-mail :: Forecasting
Direct marketing :: Forecasting
Printing industry :: Forecasting
England
Catalogue Data
OBNB ID GBA8B8220
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 338.4738114209051101
ISBD
P1053 150 p.
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The future of direct mail : strategic forecasts to 2012. Published by Pira International Ltd. in 2007. Publication and catalogue information, links to buy online and reader comments.