Marketing communications : interactivity, communities and content :: Chris Fill :: ISBN 9780273717225 :: FT, Prentice Hall 2009 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing communications : interactivity, communities and content
Author Chris Fill
Publisher FT, Prentice Hall
Publication date 2009
Publication location Harlow
Language English

Descriptive Notes

Previous ed.: 2005.

Topics

Communication in marketing
Marketing channels
014788062

Catalogue Data

OBNB ID GBA8C3627
ISBN 10 0273717227
ISBN 13 9780273717225
Type BibliographicResource, Book
Dewey Classification 658.802

ISBD

P1008>5th 5th ed.
P1053 xxxvii, 958 p.
P1042 Includes bibliographical references and index.

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Marketing communications : interactivity, communities and content by Chris Fill. ISBN 9780273717225. Published by FT, Prentice Hall in 2009. Publication and catalogue information, links to buy online and reader comments.