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Managing and marketing tourist destinations : strategies to gain a competitive edge

M. Kozak

Publication Data

Title Managing and marketing tourist destinations : strategies to gain a competitive edge
Author M. Kozak
Contributor Seyhmus Baloglu
Publisher Routledge
Publication date 2011
Publication location New York
Language English

Topics

Tourism :: Management
Tourism :: Marketing

Catalogue Data

OBNB ID GBB1B4428
ISBN 10 0415991714
ISBN 13 9780203842300
Type BibliographicResource, Book
Dewey Classification 910.68

ISBD

P1053 xx, 242 p.
P1042 Includes bibliographical references and index.

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Managing and marketing tourist destinations : strategies to gain a competitive edge by M. Kozak. ISBN 9780203842300. Published by Routledge in 2011. Publication and catalogue information, links to buy online and reader comments.