Includes index.
Introduction
Toys in the Postwar period
Character merchandising and mascots
Urban vinyl
The toy as art
Toys into mainstream
Conclusion.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
Plastic culture : how Japanese toys conquered the world by Woodrow Phoenix. ISBN 9784770030177. Published by Kodansha International in 2006. Publication and catalogue information, links to buy online and reader comments.
