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The global corporate brand book

Michael Morley

Publication Data

Title The global corporate brand book
Author Michael Morley
Publisher Palgrave Macmillan
Publication date 2009
Publication location Basingstoke
Language English

Topics

Business names
014921153

Catalogue Data

OBNB ID GBA923024
ISBN 10 1403996636
ISBN 13 9781403996633
Type BibliographicResource, Book
Dewey Classification 658.827

ISBD

P1053 xvii, 230 p.
P1042 Includes bibliographical references and index.

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The global corporate brand book by Michael Morley. ISBN 9781403996633. Published by Palgrave Macmillan in 2009. Publication and catalogue information, links to buy online and reader comments.

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