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Marketing : planning and strategy

Subhash C. Jain

Publication Data

Title Marketing : planning and strategy
Author Subhash C. Jain
Contributor George T. Haley
Publisher Cengage Learning
Publication date 2009
Publication location Mason, OH
Language English

Topics

Marketing
015284684

Catalogue Data

OBNB ID GBA9B4935
ISBN 10 1426639074
ISBN 13 9781426639074
Type BibliographicResource, Book
Dewey Classification 381

ISBD

P1008>8th 8th ed.
P1053 xvii, 643 p.
P1042 Includes bibliographical references and index.

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Marketing : planning and strategy by Subhash C. Jain. ISBN 9781426639074. Published by Cengage Learning in 2009. Publication and catalogue information, links to buy online and reader comments.

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