Marketing research : an applied orientation :: Naresh K. Malhotra :: ISBN 9780136094234 :: Pearson Education 2010 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing research : an applied orientation
Author Naresh K. Malhotra
Publisher Pearson Education
Publication date 2010
Publication location Upper Saddle River, N.J.
Language English

Descriptive Notes

"Global edition."
Previous ed.: 2007.

Topics

Marketing research
015291204

Catalogue Data

OBNB ID GBA958905
ISBN 10 0136094236
ISBN 13 9780136094234
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>6th 6th ed.
P1053 929 p.
P1042 Includes bibliographical references (p. 866-905) and index.

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Marketing research : an applied orientation by Naresh K. Malhotra. ISBN 9780136094234. Published by Pearson Education in 2010. Publication and catalogue information, links to buy online and reader comments.