Worlds apart? : a comparison of the NPD strategies of biopharmaceutical firms in Europe and the US :: Tianjiao Xia :: CSME, Warwick Business School 2008 :: OBNB, the Open British National Bibliography

Publication Data

Title Worlds apart? : a comparison of the NPD strategies of biopharmaceutical firms in Europe and the US
Alternative Title Comparison of the NPD strategies of biopharmaceutical firms in Europe and the US
Author Tianjiao Xia
Contributors Stephen Roper, Stephen Roper
Publisher CSME, Warwick Business School
Publication date 2008
Publication location Warwick
Language English

Topics

Pharmaceutical industry :: Europe
Pharmaceutical industry :: United States
New products :: Europe
New products :: United States
Pharmaceutical biotechnology :: Technological innovations

Catalogue Data

OBNB ID GBA968629
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 362.1782

ISBD

P1053 29 p.
P1042 Includes bibliographical references.

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Worlds apart? : a comparison of the NPD strategies of biopharmaceutical firms in Europe and the US by Tianjiao Xia. Published by CSME, Warwick Business School in 2008. Publication and catalogue information, links to buy online and reader comments.