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Marketing research : an applied orientation
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Marketing research : an applied orientation

Naresh K. Malhotra

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"Instructor's review copy"--Cover.
Previous ed.: 2007.

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Marketing research : an applied orientation by Naresh K. Malhotra. ISBN 9780136085447. Published by Prentice Hall in 2010. Publication and catalogue information, links to buy online and reader comments.

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