Marketing research : an applied orientation :: Naresh K. Malhotra :: ISBN 9780136085447 :: Prentice Hall 2010 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing research : an applied orientation
Author Naresh K. Malhotra
Publisher Prentice Hall
Publication date 2010
Publication location Upper Saddle River, NJ
Language English

Descriptive Notes

"Instructor's review copy"--Cover.
Previous ed.: 2007.

Topics

Marketing research
015395735

Catalogue Data

OBNB ID GBA9A1040
ISBN 10 013608544X
ISBN 13 9780136085447
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>6th 6th ed.
P1053 xxxi, 897 p.
P1042 Includes bibliographical references (p. 834-873) and index.

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Marketing research : an applied orientation by Naresh K. Malhotra. ISBN 9780136085447. Published by Prentice Hall in 2010. Publication and catalogue information, links to buy online and reader comments.