Introduction: mediating global mobility: language, tourism, globalization
Elite mobility and global lifestyles: inflight magazines
Borrowed genres and the language market: trade signs and business cards
Transient identities, new mobilities: holiday postcards
Linguascaping the exotic: newspaper travelogues
Language crossing and identity play: TV holiday shows
The commodification of local linguacultures: guidebook glossaries
Conclusion: tourism discourse and banal globalization.
Tourism discourse : language and global mobility by Crispin Thurlow. ISBN 9781403987969. Published by Palgrave Macmillan in 2010. Publication and catalogue information, links to buy online and reader comments.