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Kleppner's advertising procedure
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Kleppner's advertising procedure

W. Ronald Lane

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Descriptive Notes

Previous ed. 2008.
Originally published as: Advertising procedure / by Otto Kleppner. 1925.
"International edition"-Cover.

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Kleppner's advertising procedure by W. Ronald Lane. ISBN 9780132465519. Published by Pearson in 2011. Publication and catalogue information, links to buy online and reader comments.

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