Setting the tone for customer advocacy / Jeb Dasteel
Personalize the customer's perspective / Barbara D. Stinnett
Communicate your initial and ongoing value / Dave Mabon
The tale of two service initiatives / Tammy McLeod
In fast moving markets, stay close to your customer / Rudy Vidal
Engage your customers to grow your business / Dan Wittner
Satisfying customers / Sir John Egan
Always ask the consumer / Lord Karan Bilimoria
Listen to the changing needs of the consumer / Paul Skinner
Service beyond the call of duty / Gerry Roche
Maintaining customer service when you scale / Richard T. Santulli
Using customer interactions to improve your business / Maxine Clark
Customers give you feedback every day / William Lamar, Jr.
Look to your consumers for innovation / William Johnson.
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Making customers matter. ISBN 9781422139882. Published by Les50ns in 2010. Publication and catalogue information, links to buy online and reader comments.
