Global marketing : a decision-oriented approach :: Svend Hollensen :: ISBN 9780273726227 :: Financial Times Prentice Hall 2011 :: OBNB, the Open British National Bibliography

Publication Data

Title Global marketing : a decision-oriented approach
Author Svend Hollensen
Publisher Financial Times Prentice Hall
Publication date 2011
Publication location Harlow
Language English

Descriptive Notes

Prev. ed.: 2007.

Topics

Export marketing
015510720

Catalogue Data

OBNB ID GBB039244
ISBN 10 0273726226
ISBN 13 9780273726227
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1008>5th 5th ed.
P1053 xliii, 756 p.
P1042 Includes bibliographical references and index.

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Global marketing : a decision-oriented approach by Svend Hollensen. ISBN 9780273726227. Published by Financial Times Prentice Hall in 2011. Publication and catalogue information, links to buy online and reader comments.