Global marketing :: Warren J. Keegan :: ISBN 9780137023868 :: Prentice Hall 2011 :: OBNB, the Open British National Bibliography

Publication Data

Title Global marketing
Author Warren J. Keegan
Contributor Mark C. Green
Publisher Prentice Hall
Publication date 2011
Publication location Upper Saddle River, N.J.
Language English

Descriptive Notes

"Instructor's review copy"--Cover.

Topics

015533863

Catalogue Data

OBNB ID GBB051942
ISBN 10 0137023863
ISBN 13 9780137023868
Type BibliographicResource, Book
Dewey Classification 658.84

ISBD

P1008>6th 6th ed.
P1053 xxxiv, 587 p.
P1042 Includes bibliographical references and indexes.

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Global marketing by Warren J. Keegan. ISBN 9780137023868. Published by Prentice Hall in 2011. Publication and catalogue information, links to buy online and reader comments.