The role of trust within the behavioural perspective on marketing channels :: Margarida Duarte :: Manchester Business School 2001 :: OBNB, the Open British National Bibliography

Publication Data

Title The role of trust within the behavioural perspective on marketing channels
Author Margarida Duarte
Contributors Gary Davies, Manchester Business School
Publisher Manchester Business School
Publication date 2001
Publication location Manchester
Language English

Descriptive Notes

Title from PDF title page (viewed on 20 July, 2010).

Topics

Marketing channels
Organizational behavior
Trust

Catalogue Data

OBNB ID GBB085709
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book

ISBD

P1053 26 p.
P1042 Includes bibliographical references.

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The role of trust within the behavioural perspective on marketing channels by Margarida Duarte. Published by Manchester Business School in 2001. Publication and catalogue information, links to buy online and reader comments.