On the strategic use of attention grabbers :: Kfir Eliaz :: Centre for Economic Policy Research 2010 :: OBNB, the Open British National Bibliography

Publication Data

Title On the strategic use of attention grabbers
Author Kfir Eliaz
Contributors Ran Spiegler, Centre for Economic Policy Research
Publisher Centre for Economic Policy Research
Publication date 2010
Publication location London
Language English

Descriptive Notes

"Industrial organization"--Cover.

Topics

Marketing
Sales promotion
Consumers' preferences

Catalogue Data

OBNB ID GBB157605
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1053 34 p.
P1042 Includes bibliographical references.

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On the strategic use of attention grabbers by Kfir Eliaz. Published by Centre for Economic Policy Research in 2010. Publication and catalogue information, links to buy online and reader comments.