Consumer behavior and culture : consequences for global marketing and advertising :: Marieke K. de Mooij :: ISBN 9781412979900 :: SAGE 2011 :: OBNB, the Open British National Bibliography

Publication Data

Title Consumer behavior and culture : consequences for global marketing and advertising
Author Marieke K. de Mooij
Publisher SAGE
Publication date 2011
Publication location London
Language English

Descriptive Notes

Rev. ed. of: Consumer behavior and culture / Marieke de Mooij. c2004.

Topics

Consumer behavior :: Cross-cultural studies
Consumers :: Psychology
015611637

Catalogue Data

OBNB ID GBB089900
ISBN 10 1412979900
ISBN 13 9781412979900
Type BibliographicResource, Book
Dewey Classification 658.8342

ISBD

P1008>2nd 2nd ed.
P1053 xv, 401 p.
P1042 Includes bibliographical references and index.

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Consumer behavior and culture : consequences for global marketing and advertising by Marieke K. de Mooij. ISBN 9781412979900. Published by SAGE in 2011. Publication and catalogue information, links to buy online and reader comments.