The power of choice
The unconscious consumer
The attentional arms race
We know what you're thinking
Why ads don't say what they mean (or mean what they say)
Acting out
Divide and conquer
The politics of choice.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
Sold on language : how advertisers talk to you and what this says about you by Julie Sedivy. ISBN 9780470683095. Published by Wiley-Blackwell in 2011. Publication and catalogue information, links to buy online and reader comments.
