Corporate reputations : development, maintenance, change and repair / Ronald J. Burke
The meaning and measurement of corporate reputation / Gary Davies
Measuring the impact of corporate reputation on stakeholder behavior / Manfred Schwaiger ... [et al.]
Reputation and corporate social responsibility : a global view / Philip H. Mirvis
Organizational identity, corporate social performance and corporate reputation : their roles in creating organizational attractiveness / Kristin B. Backhaus
Employer branding, the psychological contract and the delicate act of expectation management and keeping promises / Kerry Grigg
Managing corporate reputations, strategic human resource management (SHRM) and negative capabilities / Graeme Martin, Paul Gollan and Kerry Grigg
From applause to notoriety : organizational reputation and corporate governance / Charles McMillan
The role of the CEO and leadership branding-credibility not celebrity / Julie Hodges
The role of the news media in corporate reputation management / Craig E. Carroll
The impact of Web 2.0 and Enterprise 2.0 on corporate reputation : benefits, problems and prospects / Martin Reddington and Helen Francis
Re-creating reputation through authentic interaction : using social media to connect with individual stakeholders / C.V. Harquail
Corporate governance and corporate reputation : a disaster story / Thomas Clarke
Corporate rebranding / Dale Miller and Bill Merrilees
Repairing damages to reputations : a relational and behavioral perspective / Moonweon Rhee and Robin J. Hadwick.
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Corporate reputation : managing opportunities and threats. ISBN 9780566092053. Published by Gower in 2011. Publication and catalogue information, links to buy online and reader comments.
