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Essentials of marketing research : an applied orientation

Publication Data

Title Essentials of marketing research : an applied orientation
Contributor Naresh K. Malhotra
Publisher Pearson Education Australia
Publication date 2008
Publication location Frenchs Forest
Language English

Descriptive Notes

Includes index.

Topics

Marketing research
015661294

Catalogue Data

OBNB ID GBB192800
ISBN 10 0733984215
ISBN 13 9780733984211
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1008>2nd 2nd ed.
P1053 xvii, 480 p.

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Essentials of marketing research : an applied orientation. ISBN 9780733984211. Published by Pearson Education Australia in 2008. Publication and catalogue information, links to buy online and reader comments.

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