Includes index.
Getting more business with AdWords
Creating an AdWords account
Creating your first AdWords campaign
Identifying your target markets
Setting the campaign type
Deciding where to show your ads
Setting your bidding, budget, and delivery options
Adding extensions
Using advanced settings
Writing great ads
Finding your keywords
Choosing placements and bids
Managing your ad group
Updating your campaign
Using opportunities and improved landing pages
Using additional reports and tools.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
Sams teach yourself Google AdWords in 10 minutes by Bud E. Smith. ISBN 9780672335457. Published by Sams in 2011. Publication and catalogue information, links to buy online and reader comments.
