The optimal choice of pre-launch reviewer :: David Gill :: School of Social Sciences, Economics Division, University of Southampton 2010 :: OBNB, the Open British National Bibliography

Publication Data

Title The optimal choice of pre-launch reviewer
Author David Gill
Contributors Daniel Sgroi, Daniel Sgroi
Publisher School of Social Sciences, Economics Division, University of Southampton
Publication date 2010
Publication location Southampton
Language English

Topics

New products :: Marketing

Catalogue Data

OBNB ID GBB0E7380
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 658.83

ISBD

P1053 15 p.
P1042 Includes bibliographical references.

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The optimal choice of pre-launch reviewer by David Gill. Published by School of Social Sciences, Economics Division, University of Southampton in 2010. Publication and catalogue information, links to buy online and reader comments.