Whither pharma? The world's most important industry at a fork in the road
Universal acid. A way to understand the complex, adaptive pharmaceutical industry
An evolving social environment
An evolving technological environment
The evolution of the pharmaceutical industry
The speciation of pharma. The new business models that will transform the industry
Sex, forced moves and good tricks. What new capabilities will be needed to survive and thrive in the future of pharma?
Flat, focussed tribes. Organizational structures in the future of pharma
Gales of creative destruction. The turmoil ahead of the pharmaceutical industry.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
The future of pharma : evolutionary threats and opportunities by Brian D. Smith. ISBN 9781409430322. Published by Ashgate in 2011. Publication and catalogue information, links to buy online and reader comments.
