Marketing : an introduction :: Gary Armstrong :: ISBN 9780273751663 :: Pearson 2011 :: OBNB, the Open British National Bibliography

Publication Data

Title Marketing : an introduction
Author Gary Armstrong
Contributor Philip Kotler
Publisher Pearson
Publication date 2011
Publication location Boston
Language English

Descriptive Notes

Previous ed.: Indianapolis, Ind.: Prentice Hall, 2009.

Topics

015898298

Catalogue Data

OBNB ID GBB1B4974
ISBN 10 0273751662
ISBN 13 9780273751663
Type BibliographicResource, Book
Dewey Classification 658.8

ISBD

P1008>10th 10th ed., Global ed.
P1053 644 p.
P1042 Includes bibliographical references and index.

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Marketing : an introduction by Gary Armstrong. ISBN 9780273751663. Published by Pearson in 2011. Publication and catalogue information, links to buy online and reader comments.