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Maximizing profitability through increased customer intelligence in retail banking (strategic focus) : technology for smarter acquisition, retention and cross/up selling

Jaroslaw Knapik

Publication Data

Title Maximizing profitability through increased customer intelligence in retail banking (strategic focus) : technology for smarter acquisition, retention and cross/up selling
Author Jaroslaw Knapik
Contributors Tony Baer, Ovum
Publisher Ovum
Publication date 0000
Publication location London

Descriptive Notes

"Reference Code: DMTC2369."

Topics

Banks and banking :: Customer services
England

Catalogue Data

OBNB ID GBB454395
ISBN 10 n/a
ISBN 13 n/a
Type BibliographicResource, Book
Dewey Classification 332.17

ISBD

P1053 1 online resource (33 pages)
P1042 Includes bibliographical references.

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Maximizing profitability through increased customer intelligence in retail banking (strategic focus) : technology for smarter acquisition, retention and cross/up selling by Jaroslaw Knapik. Published by Ovum. Publication and catalogue information, links to buy online and reader comments.