Introduction: image is everything
The press and the democratic process
The media marketplace: where Americans get the news
Reporters, official sources, and the decline of adversarial journalism
New media, new forms of campaigning
Campaigning through the media
Going public: governing through the media
News and public opinion
Campaigns that matter
The consequences of going public
Evaluating media politics.
Media politics : a citizen's guide by Shanto Iyengar. ISBN 9780393935578. Published by W. W. Norton in 2011. Publication and catalogue information, links to buy online and reader comments.