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The television entrepreneurs : social change and public understanding of business
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The television entrepreneurs : social change and public understanding of business

Raymond Boyle

Publication Data

Contents

Introduction
Industry, text and media discourse. Television, representation and social change
Continuity and change in the development of television's "business entertainment format"
Risking it all: analyzing "business entertainment formats"
Enterprise, society and cultural change
Audiences, television and the entrepreneur. Understanding the audience: engaging with television
The television entrepreneur: representations and role models
Television business in the age of celebrity
Conclusion: knowledge, television and understanding business.

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The television entrepreneurs : social change and public understanding of business by Raymond Boyle. ISBN 9781409403227. Published by Ashgate Pub. Company in 2012. Publication and catalogue information, links to buy online and reader comments.

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