Importance of international entrepreneurship
Globalization and the international environment
Cultures and international entrepreneurship
Developing the global business plan
Selecting international business opportunities
International legal concerns
Alternative entry strategies
The global monetary system
Global marketing and R&D
Global human resource management
Implementing and managing a global entrepreneurial strategy
Cases :
Beijing Sammies
Federal Express
Fitz-Ritter Wine Estate : 225 years of tradition and entrepreneurship
Intelligent Leisure Solutions
Logisys : a small company with international potential
Mayu LLC
Motrada Ltd
Parsek LLC
Sedo.com
Trimo
UniMed and EduMed.
OBNB doesn't sell books, but you may be able to find a copy at one of these websites:
International entrepreneurship : starting, developing, and managing a global venture by Robert D. Hisrich. ISBN 9781452217390. Published by SAGE in 2012. Publication and catalogue information, links to buy online and reader comments.
