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Consumer behavior analysis : (A) rational approach to consumer choice

Publication Data

Title Consumer behavior analysis : (A) rational approach to consumer choice
Contributors Donald A. Hantula, Victoria K. Wells
Publisher Routledge
Publication date 2013
Publication location London
Language English

Topics

016009463

Catalogue Data

OBNB ID GBB203726
ISBN 10 0415519209
ISBN 13 9780415519205
Type BibliographicResource, Book
Dewey Classification 658.8342

ISBD

P1053 ix, 255 pages
P1042 Includes bibliographical references and index.

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Consumer behavior analysis : (A) rational approach to consumer choice. ISBN 9780415519205. Published by Routledge in 2013. Publication and catalogue information, links to buy online and reader comments.

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