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Advertising : strategy, creativity and media

Chris Fill

Publication Data

Title Advertising : strategy, creativity and media
Author Chris Fill
Contributors Graham Hughes, Scott De Francesco
Publisher Pearson
Publication date 2013
Publication location Harlow
Language English

Topics

016102611

Catalogue Data

OBNB ID GBB256758
ISBN 10 0273760890
ISBN 13 9780273760894
Type BibliographicResource, Book
Dewey Classification 659.1

ISBD

P1053 xxii, 394 p.
P1042 Includes bibliographical references and index.

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Advertising : strategy, creativity and media by Chris Fill. ISBN 9780273760894. Published by Pearson in 2013. Publication and catalogue information, links to buy online and reader comments.

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